TAG Heuer ladies and men watches elevate swiss watches timekeeping to an art.

Recognised the world over for both craftsmanship and accuracy, Swiss watches are synonymous with luxury watches… and within this remarkable universe, TAG Heuer timepieces stand as the peak achievement in watchmaking. With progressive designs and technological innovation, they represent more than mere sports watches or luxury timepieces – they embody a class apart.

Indeed, TAG Heuer chronograph watches stand alone as the summit of Swiss watch timekeeping accuracy. In a sublime union of speed and precision, the company is the official partner of Oracle Team USA – champion of the America’s Cup – and of renowned Formula 1 car manufacture McLaren. In addition, its luxury sport watches serve as the official timekeepers of the Monaco Grand Prix – one of the most illustrious races in the world.

Timelessly elegant yet decidedly modern, a TAG Heuer watch combines hand workmanship with the best in cutting-edge technology, for ladies’ and men’s watches representing rich heritage, distinctive quality and novel developments. With automatic watches that feature high frequencies between 21,600 and 360,000 vibrations per hour (as with the Calibre 360), exceptional mechanical accuracy is not the exception, but the rule. As such, numerous automatic watch movements by TAG Heuer boast the respected Official Swiss Chronometer Control (C.O.S.C.) certificate.

From an aesthetic standpoint, TAG Heuer timepieces are no less remarkable. These luxury Swiss watches bring together a perfect union of premium materials selected and crafted by expert specialists. By combining the very best traditional materials, like lustrous gold, resistant steel, supple calfskin or the finest alligator leather, or by accentuating them with the latest modern innovations, such as state-of-the-art rubber and textiles, TAG Heuer erases the lines between the conventional perceptions of sports and luxury watches. Quality finishes that include black PVD finish, delicate brushing and ruthenium coating are as distinguished as they are inventive, and as aesthetically pleasing as they are practical.

Equally outstanding are TAG Heuer swiss watches for women – the perfect embodiment of discrete sophistication. Its diamond watches, for instance, bring a hint of dazzling femininity to the legendary men’s watch models on which the TAG Heuer name was built: the Monaco, the Aquaracer, the TAG Heuer Carrera, the Link and the TAG Heuer Formula 1. Stylish ladies’ timepieces boasting sumptuous materials and restrained lines, these feats of watchmaking perpetuate the expert artistry and flawless precision that have marked the brand’s identity for over one hundred years.

Visually beautiful, unequivocally dependable, perfectly fashioned, elegantly avant-garde…TAG Heuer watches go far beyond luxury or precision timepieces; they are the summit in Swiss skill and expertise, thrust boldly forward into the unknown to redefine swiss ladies and men watches.

MARIA SHARAPOVA THE COMPETITOR

A UNIQUE ROAD TO SUCCESS

"I’m not the next anyone, I'm the first Maria Sharapova."

Before Maria Sharapova, female tennis players were stunning to watch or stunning to look at. Rarely did the two qualities—extraordinary beauty, extraordinary talent and determination—find home in the same individual.

With Maria, beauty, grace, power and poise are in perfect balance. Among the most exciting and complete competitors of either sex to ever play the game, she never quits and she never cracks, no matter the pressure.

...LIKE TAG HEUER’S

Maria Sharapova never stops challenging herself. Like TAG Heuer, she keeps pushing her limits and never cracks under pressure.
She touched her first tennis racket when she was four years old. By six, the strength and speed of her stroke caught the attention of the best players and coaches in Moscow. At seven, she moved to Florida, not speaking a word of English. By nine, she had mastered the language and earned a spot in the world’s best tennis academy...

At 13, she won her first Juniors. At 17, Wimbledon. Still a kid, thrust into the world limelight, as big a star in the fashion and celebrity magazines as in the sports pages. Would she crack, like so many prodigies before? She answered by becoming, at 18, the Number One player in the world, and US Open Champion at 19. A shoulder injury sidelined her, but she clawed her way back, rebuilding her game and her strength, to win the Australian Open, her third Grand Slam. On to the next challenge: clay. Always stronger on fast-playing courts, she worked hard to perfect her play on clay, learning to slide, becoming faster, more confident, more agile. Then, disaster again—the same shoulder, this time requiring potentially career-ending surgery. Would she crack, quit? She answered again by returning to the Top 10 in 2011, and the following year, to World Number One, with a stunning victory on the unforgiving clay surface of the French Open, making her a member of the most elite group in tennis, the Career Grand Slam club. The world’s highest paid female athlete, dedicated to being the best — her best — in everything she does, Maria Sharapova is, like TAG Heuer, a path-breaker who refuses limits and, no matter what, never cracks under pressure.

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AMBASSADORS

For more than 150 years, TAG Heuer has faced down every challenge, and then pushed past it. By defying the time-honored conventions of Swiss watchmaking, it has led it to ever higher levels of precision and performance. It makes its own rules, chooses its own path, never quits moving forward, never compromises, never cracks under pressure, just like its ambassadors.