TAG Heuer ladies and men watches elevate swiss watches timekeeping to an art.

Recognised the world over for both craftsmanship and accuracy, Swiss watches are synonymous with luxury watches… and within this remarkable universe, TAG Heuer timepieces stand as the peak achievement in watchmaking. With progressive designs and technological innovation, they represent more than mere sports watches or luxury timepieces – they embody a class apart.

Indeed, TAG Heuer chronograph watches stand alone as the summit of Swiss watch timekeeping accuracy. In a sublime union of speed and precision, the company is the official partner of Oracle Team USA – champion of the America’s Cup – and of renowned Formula 1 car manufacture McLaren. In addition, its luxury sport watches serve as the official timekeepers of the Monaco Grand Prix – one of the most illustrious races in the world.

Timelessly elegant yet decidedly modern, a TAG Heuer watch combines hand workmanship with the best in cutting-edge technology, for ladies’ and men’s watches representing rich heritage, distinctive quality and novel developments. With automatic watches that feature high frequencies between 21,600 and 360,000 vibrations per hour (as with the Calibre 360), exceptional mechanical accuracy is not the exception, but the rule. As such, numerous automatic watch movements by TAG Heuer boast the respected Official Swiss Chronometer Control (C.O.S.C.) certificate.

From an aesthetic standpoint, TAG Heuer timepieces are no less remarkable. These luxury Swiss watches bring together a perfect union of premium materials selected and crafted by expert specialists. By combining the very best traditional materials, like lustrous gold, resistant steel, supple calfskin or the finest alligator leather, or by accentuating them with the latest modern innovations, such as state-of-the-art rubber and textiles, TAG Heuer erases the lines between the conventional perceptions of sports and luxury watches. Quality finishes that include black PVD finish, delicate brushing and ruthenium coating are as distinguished as they are inventive, and as aesthetically pleasing as they are practical.

Equally outstanding are TAG Heuer swiss watches for women – the perfect embodiment of discrete sophistication. Its diamond watches, for instance, bring a hint of dazzling femininity to the legendary men’s watch models on which the TAG Heuer name was built: the Monaco, the Aquaracer, the TAG Heuer Carrera, the Link and the TAG Heuer Formula 1. Stylish ladies’ timepieces boasting sumptuous materials and restrained lines, these feats of watchmaking perpetuate the expert artistry and flawless precision that have marked the brand’s identity for over one hundred years.

Visually beautiful, unequivocally dependable, perfectly fashioned, elegantly avant-garde…TAG Heuer watches go far beyond luxury or precision timepieces; they are the summit in Swiss skill and expertise, thrust boldly forward into the unknown to redefine swiss ladies and men watches.

23 Jan. TAG Heuer Carrera CMC Concept Chronograph

TAG Heuer unveils the first watch fully manufactured in Carbon Matrix Composite: 19g of Technology

The TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH is one of TAG Heuer’s most futuristic interpretation yet of the iconic Carrera, the motor-sports inspired watch designed by Jack Heuer in 1963. Made of the identical space-age carbon composite pioneered in Formula One and the aerospace industry, and powered by the brand’s in-house designed and manufactured chronograph movement, the TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH is super light and unbelievably resistant. With a case inspired by the award-winning CARRERA MIKROGIRDER, the TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH pushes watchmaking design and technology to a new extreme expression of the avant-garde.

The primary source of inspiration for the TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH is the original 1963 Carrera–the first sports chronograph designed specifically for professional drivers and sports-car enthusiasts. The case design, however, is based on 2012‘s breakthrough CARRERA MIKROGRIDER, which was named Swiss Watch of the Year at last November’s Geneva Watchmaking Grand Prix, winning the prestigious Aiguille d’Or, watchmaking most coveted distinction.

The TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH shares the Mikrogirder’s distinctive asymmetrical “bullhead” case with base horns design. The crown and chronograph pushers are mounted at 12 o’clock, like a classic stopwatch. The fundamental difference, however, is the material used — Carbon Matrix Composite — and the extremely complicated miniaturized manufacturing process required to use it — both world firsts in the watchmaking industry.

The TAG Heuer CARRERA CMC CONCEPT CHRONOGRAPH’s case, back and bezel are made from thin carbon fibers organized as on a isotropic matrix. The reinforced fabric, which is only 0.007mm thick, is structured to build the components into 3D form, then heated and compacted to transform by a means of a chemical reaction the soft, flexible layers into a super rigid form.

The TAG Heuer manufacturing method, which until now was primarily used in F1 and aeronautics, facilitates watch production, and allows for intricate detailing and machining with fewer geometrical constraints and an exceptionally high degree of precision. The edges of the case middle, for example, are astonishingly detailed. Having passed all of TAG Heuer’s rigorous quality controls, the timepiece will also age much better than a conventional watch, with fewer scratches and signs of wear. Its extreme lightness also translates into ultimate comfort.

Inside ticks the famous CALIBRE 1887, TAG Heuer’s first movement built in-house. Manufactured after 4 years of intensive R&D in 2011 to mark the brand’s 150th anniversary, the integrated column-wheel chronograph movement contains 320 parts. It is a radical re-engineering of one of Edouard Heuer’s greatest contributions to watchmaking: the oscillating pinion of 1887.

Individual weights of components

Case: 10.5 g

Caseback (without crystal): 4.35 g

2 Blade horns: 2.77 g

Bezel: 1.23 g

Total weight: 76.9 g

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