TAG Heuer ladies and men watches elevate swiss watches timekeeping to an art.

Recognised the world over for both craftsmanship and accuracy, Swiss watches are synonymous with luxury watches… and within this remarkable universe, TAG Heuer timepieces stand as the peak achievement in watchmaking. With progressive designs and technological innovation, they represent more than mere sports watches or luxury timepieces – they embody a class apart.

Indeed, TAG Heuer chronograph watches stand alone as the summit of Swiss watch timekeeping accuracy. In a sublime union of speed and precision, the company is the official partner of Oracle Team USA – champion of the America’s Cup – and of renowned Formula 1 car manufacture McLaren. In addition, its luxury sport watches serve as the official timekeepers of the Monaco Grand Prix – one of the most illustrious races in the world.

Timelessly elegant yet decidedly modern, a TAG Heuer watch combines hand workmanship with the best in cutting-edge technology, for ladies’ and men’s watches representing rich heritage, distinctive quality and novel developments. With automatic watches that feature high frequencies between 21,600 and 360,000 vibrations per hour (as with the Calibre 360), exceptional mechanical accuracy is not the exception, but the rule. As such, numerous automatic watch movements by TAG Heuer boast the respected Official Swiss Chronometer Control (C.O.S.C.) certificate.

From an aesthetic standpoint, TAG Heuer timepieces are no less remarkable. These luxury Swiss watches bring together a perfect union of premium materials selected and crafted by expert specialists. By combining the very best traditional materials, like lustrous gold, resistant steel, supple calfskin or the finest alligator leather, or by accentuating them with the latest modern innovations, such as state-of-the-art rubber and textiles, TAG Heuer erases the lines between the conventional perceptions of sports and luxury watches. Quality finishes that include black PVD finish, delicate brushing and ruthenium coating are as distinguished as they are inventive, and as aesthetically pleasing as they are practical.

Equally outstanding are TAG Heuer swiss watches for women – the perfect embodiment of discrete sophistication. Its diamond watches, for instance, bring a hint of dazzling femininity to the legendary men’s watch models on which the TAG Heuer name was built: the Monaco, the Aquaracer, the TAG Heuer Carrera, the Link and the TAG Heuer Formula 1. Stylish ladies’ timepieces boasting sumptuous materials and restrained lines, these feats of watchmaking perpetuate the expert artistry and flawless precision that have marked the brand’s identity for over one hundred years.

Visually beautiful, unequivocally dependable, perfectly fashioned, elegantly avant-garde…TAG Heuer watches go far beyond luxury or precision timepieces; they are the summit in Swiss skill and expertise, thrust boldly forward into the unknown to redefine swiss ladies and men watches.

26 Sep. TAG HEUER LAUNCHES LINK LADY IN SUPPORT OF UN WOMEN AUSTRALIA

The Australian launch of the TAG Heuer LINK Lady took place last night with an exclusive cocktail event hosted by TAG Heuer's President & CEO, Jean-Christophe Babin.

The event was in support of UN Women Australia where TAG Heuer donated $100 on behalf of every guest or guest couple who attended. Sydney's most generous celebrity and social guests joined VIP Club 360 members at the TAG Heuer Flagship boutique to celebrate the LINK Lady launch and demonstrate their support of the incredible work undertaken by UN Women.

Our "Link Lady" for the evening was Fashion Icon and high profile DJ, Ruby Rose. Together with Ruby Rose, Jean-Christophe presented the donation to UN Women Australia Board Member, Dimity Hodge. We are thrilled to announce a total of $10,000 was raised for UN Women Australia, with the donation to benefit the global trust to to stop violence against women and achieve gender equality.

The local collaboration with UN Women Australia is an extension of the commitment between TAG Heuer and our newest Ambassador, Cameron Diaz, to benefit and support UN Women and its mission to empower women worldwide.

Last night's high profile guest list included friends of the brand, Rachael Finch, Lee Furlong, Mark Beretta, Kate Peck, Leisel Jones and Jim Wilson